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Using Sales & Marketing to Issue Invoices and Collect Money Faster

By Dave McMahon

Today I’m going to give you 3 Crocodile Shortcuts so you can issue invoices and collect your money from clients faster without using expensive Debt Collectors and spending less of your personal time.

But first, with Anzac day just this weekend, I’m reminded that our freedom does come with a price, and I give my highest praise and respect to all the Aussie troops past and present who have risked their lives for us.

I say with tear in my eye a big – THANK YOU!

Recently I was coaching Luana from Mt Isa, one of my Implementation Club clients, about the importance of defending her business’s cash flow and profit.  Yes that is right – defending your cash flow from people who do not pay their bills on time, need to be reminded a thousand times, or keep saying that the cheque is in the mail etc… 

Then you probably think, you need to spend more of your money using expensive debt collectors.  And if you do, do not fall for the “you are only paid if they win” trick – Yeah that’s right, it is all those little admin fees, company search fees, court fees etc.. that all add up.

You need to you defend your cash flow and profit from these mindless companies and people or you will lose your way of life and family lifestyle.

You see Luana runs a great business selling First-Aid equipment to the mining & resource industry… on a side note, if you want good safety equipment at reasonable prices give her a call.  But she was having to spend a lot personal time defending her cash flow from the big mindless companies.  This was sucking all the personal time and energy from her and she did not get to focus or to work on real money-making tasks like sales and marketing.

I was also once like Luana, I was a victim of the large mindless companies and people who think you can run your business on air and empty promises.  But I changed that years ago.. I studied the cash flow and sales and marketing gurus and I created the Invoice Collection Blueprint that I revealed to Luana who, just after 14 days, could see the massive improvement her business.  How does that sound? Visible results within such a short time when you use my Crocodile Shortcuts fast track implementation.

So here are just 3 Crocodile Shortcuts from the Crocodile Marketing Invoice Collection Blueprint that you can use now which will speed up your Invoices and collecting of money faster:

1. Have all invoices sent by email/fax to customers on the day the product or services are completed.  And change the Invoice layout to make an up-sell offer of other services in the footer of the invoice.  This can be quickly changed in MYOB and QuickBooks.


2. Give a bonus to customers who pay their invoice on time like:
a. Chance to go into the draw to win a holiday, movie tickets, dinner for two etc..
b. Free shipping for the next order, or all orders next month
c. Free monthly VIP customer members that give same day same phone call/quote/shipping etc (I generally prefer that you do not offer a money discount as this attracts long term price-shoppers)

3. You also get up to 17% faster payment if you give people instructions (printed on the invoice) on how they can pay the invoice.  (Include the easier methods first…)

So ask yourself, are you victim of cash flow or are you defending your cash flow and lifestyle?

If you are committed to fast-track implementation then you will get fast-track results.

P.S.  If you’d like help using sales and marketing to issue your invoices and collect money faster using the Invoice Collection Blueprint, call now on 1300 887 865 or email at customers@crocodilemarketing.com

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