Email Sales Marketing – Email Newsletter Unleashed Part 1.

By David McMahon

Every person who makes big money in business will tell you when it comes to making money your greatest asset is YOUR CLIENT LIST! But almost as valuable as your list is YOUR TIME!

By the time you finished reading this article you will be able to create an email newsletter faster and get more web site traffic in less time, giving you more sales and profit using the power of email sales marketing.

In a recently study of Australian small and medium size businesses done by Crocodile Marketing we found that:

• 44.9% of Australian business send an email newsletter monthly or weekly to clients
• It took a person 2.45 hours to write the email newsletter and send the email to clients
• 87% of Australian business owners where not happy with the sales results after using email sales marketing

After looking at the results of the survey you would say that email marketing does not work.  The funny thing is, years ago I was doing the same thing, spending hours writing emails and sending them to my clients and no-one phoned or emailed me back.  That’s when I went and found copywriting gurus like Dan Kennedy – (http://www.dankennedy.com), Mal Emery. – (http://www.malemery.com) and my great friend Pete Godfrey – (http://www.petegodfrey.com), where answers were revealed to me…

This one statement took me over 12 months to learn. (I must give a big thank you to all of my special clients, you all read my not so good articles back then – you know who you are!) The key point is:

You must provide a benefit to your client while using

an interesting story so your reader does not get bored

So I developed the blueprint for myself over the years and I have helped many business owners fast track this blueprint into their business.     And today I am going to reveal the blueprint to you for free…

There are 2 main parts to the Email Newsletter Traffic Blueprint– 1. Create and 2. Action.

Create:

Step 1 Write your 600 word Article using the formula: Problem + Story + Solution + Call To Action

Problem – This the problem your client has and that you can fix for them.

Story – Tell a short story that gives an example of a similar problem.  Being a coach I have helped many people with this area and I have developed a special talent for helping people find their stories – the key is to tell a story that has happened to you, that way you know all the facts.

Solution – Tell your client how to fix the problem

Call To Action – Make your client an offer to fix the problem by telling them to call you or email you.

Do not be afraid to give people the answers, there are many clients who will pay the money to get the job done faster.  For example I learned from experience that people who use this Email Newsletter Traffic Blueprint on their own will take on average 6 to 8 months to get it working, while I can coach a person and get it going within 6 weeks.  That is why people join the Crocodile Implementation Club.

Step 2 – Based on the Law of Multiple Items – re-write the article into an email, blog and article submission version.  This can be done by staff or outsourced.  (Note: Article Submission is a way to help you get more web traffic to web site).

Now I will explain further about the second part called ACTION in the next blog post next week.  In the meantime you can download the Email Newsletter Traffic Blueprint HERE.

So if you are not getting the results you want from your email sales marketing then get your free download of the  Email Newsletter Traffic Blueprint and get started now.

Warmest Regards

David McMahon
Sales Technology Strategist

P.S. If you want to fast-track the implementation of the Email Newsletter Traffic Blueprint System and get more traffic to your online website within the next 6 weeks call now 1300 887 865 (int +61 7 5630 1155) or email customers@crocodilemarketing.com) and ask about the Crocodile Implementation Club – Email Newsletter Traffic Blueprint.

About the Author

I love getting my teeth into sales by using technology. My name is David McMahon (Master Crocodile Coach) and I can enhance your Sales Performance and CRM Automation by leveraging your time using the latest sales marketing and sales training so it is now faster and easier.

To find out how you can get more sales in less time, register here now for your free Sales Performance Assessment to see if you qualify.

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